-Austin Briggs-

"My business partner, Brittany Neal, and I started this campaign as  part of our entrepreneurship experience class at Kent State University.  As college students, we are always approached by recruiters who say their goal is to keep "star players" in Ohio.  They are referring to the top entrepreneurs, engineers, doctors and lawyers that will generate revenue and create jobs for Ohio in the future. We believe that there is no single person in Ohio right now that generates more revenue and creates more jobs than LeBron James. He is the biggest sports icon on the planet.  If people are serious about keeping star players in Ohio, we think this is the perfect opportunity to set that example.  Much of our advertising is humorous, helping our campaign go viral, but we take this situation very seriously.  We want LeBron to know how much we care.  LeBron James has a lot of character, and we truly believe that this  campaign will make a difference."